Mastering Email Strategies: Boost Your Business's Engagement and Conversion Rate
Email marketing has the highest return on investment (ROI) compared to any other marketing campaign. It is 40 times more effective at converting customers than Facebook and Twitter. Whether you're a small startup or an established enterprise, email marketing offers immense potential to boost your brand's visibility, sales, and overall success.
• Learn how to write captivating subject lines, engaging email body content, and persuasive calls to action that inspire your subscribers to take the desired actions.
• Discover the art of segmenting your email list to create tailored experiences for your subscribers.
• Learn how to improve open rates through effective subject lines, pre-header text, and email design techniques.
Our Presenter Maureen Edwards
Maureen Edwards is an award-winning branding, marketing, and business strategist as well as a 2x award-winning inventor. She is the founder of 8 Simple Steps, her sixth company she has built from conception to commercialization. Her mission is to take the hard out of starting, building, and scaling for small business owners by eliminating the complexity, fear, and common mistakes that derail success and sustainability. She is a frequent keynote speaker, podcast and TV guest, national instructor for small business organizations, and lead instructor at universities and colleges. Her motto is "you don't need to know everything in business, only what works."